Design Styles

Psychedelic 60's

• Characterized by Hallucinations 
• Named after a drug that gave you similar effects
• Abstract Swirls with various bright colors
• Began in the Mid 60's and had an impact on music & aspects of popular culture
• Inspired by Pop Art, using hand drawn shapes and vibrant colors
• Wes Wilson : Made font look like it was moving

Bauhaus

• Uses Shapes and Bold Colors
• Created in the WW1 & 2 Era
• Illustrated Lines 
• Typography is used a lot in their designs
• Quite Modern/Retro
• Lines and Shapes kept in a linear pattern
• Some of their design are known to be highly political
• Found in 1919 by Walter Gropius 
• Aim was to re-create materials to include all art forms

Swiss Style

• Based on Typography/Photography
• Lead by Josef Brockmann & Armin Hofmann
• Based on the Grid Pattern (45 degree turn)
• Otl Aicher designed the first Olympic mascot, Waldi 
• Armin : Passion for Graphic Design
• Josef : Influenced by Bauhaus & Suprematism
• Popular in furniture advertisement (IKEA)
• Modern Designs/Black & White/Retro
• Influences Graphic Development (40's/50's/Present Day)  

Art Nouveau

• Evolved from the Arts & Crafts movement
• Recognized by Nature Designs
• Toulouse Lacutrec : French Painter
• Influenced structure/design of man made designs
• After 1919, it was considered to be old fashioned
• Produced generally modern designs
• Raises the status of craft work
• Influences furniture design

Soviet Realism

• War Propaganda
• Uses a lot of contrast
• Showing specific detail with relevant colors (Red)
• Communist Designs
• Dominant style in other countries
• Realistic Art
• Based on the goals of Communism & Socialism
• Artists include Natalia Goncharova, Alexander Rodchenko

Futurism

• Created in the 20th Century, Italy
• Fillippo Marinetti (Iconic Artist)
• David Bomberg, confusing artwork
• Known for Propaganda Spoofs
• Now not very popular
• Used for Movie Advertisement (Superman etc...)
• Emphasizes themes such as Speed, Technology, Youth & Violence
• Also Objects like an Aeroplane & A Car

Post Modernism

• Includes a lot of Multi Media
• Pop Art, Quite Modern
• Crowded Designs, all squished together
• Abstract, Bright Colors
• Artists Include Banksy & Andy Warhol
• Created in the late 20th Century
• Skeptical Interpretations of Culture/History etc...
• Used mainly in Art/Music & Literature